Oy Bar
Oy Bar is a restaurant and bar that embraces simplicity and the joy of sharing good food. Their menu highlights local suppliers and fresh produce, ensuring there's something for everyone to enjoy, especially with a glass or two of wine.
Our identity captures the energy, warmth and spontaneity of meeting friends and sharing great food and wine. A welcoming and characterful logo lockup is made up of a wordmark paired with an energetic illustration that describes the scene within, crafted from the letter forms of 'OY BAR'. Intimate photographs shot with hard flash bring an immediacy to the brand, you feel like you are part of the experience, right there amongst the bustle and laughter of a great night out. The typography on menu flows like conversation and the overall feel is inviting, generous and warm. A relaxed bar for all.
The launch in Balham, London will be followed by a second site in the coming months, just down the road in Wimbledon ... watch this space.
Services:
Branding, Art direction, Web design, Illustrations
Links:
www.oybar.co.uk
“Working with Studio NinetyOne exceeded our expectations; they delivered a dream style for our bar chain.” Evgeniy Zukin, Oy Bar Founder
“We want to be a place where locals can come together and connect over good food and wine. We will become part of the local area, creating a culture of warmth and belonging, where everyone is welcome.” Oy Bar Founders